What we're looking for:
We’re in search of a SMB Account Executive who will play a pivotal role in driving our organization’s growth by expanding adoption of programs within our Franchise client segment. They will lead the prospecting, engagement and enlistment of franchisees whose parent companies offer the InStride workforce education programs. This will include territory planning, prospecting outreach, opportunity execution and successful delivery against quota. The role requires strong communication, negotiation and problem-solving skills to effectively promote our offering to potential clients. It is a fast paced, high volume environment.
Skills we’d love to see you show off:
- Entrepreneurship & Strategic Thinking: You take a creative approach to problem-solving and understand the importance of a compelling value proposition.
- Communication & Negotiation: You excel at articulating complex ideas in a clear, persuasive manner and negotiating win-win outcomes.
- Analytical Decision-Making: You leverage data to inform strategies, making decisions that align with business goals and market opportunities.
- Relationship Building & Emotional Intelligence: You listen actively, build trust quickly, and are energized by the prospect of finding solutions to clients’ pain points.
- Adaptability & Drive: You thrive in fast-paced environments, demonstrating resilience and motivation to meet challenges head-on.
Who you are:
- Minimum of3 years of experience in business-to-business sales for software, educational services, franchise benefits or related solutions.
- Proven track record of consistently meeting or exceeding sales targets.
- In-depth knowledge of the industry, market trends, and a keen understanding of client needs and pain points.
- Excellent communication and negotiation skills, with the ability to present complex ideas and solutionsin a clear and persuasive manner.
- Analytical mindset, proficient in using data to drive decision-making and inform strategy.
- Strong business acumen, strategic thinking, and the ability to align business objectives with sales and marketing initiatives.
- Self-motivated, driven, and adaptable to a fast-paced and dynamic work environment.
- A passion for professional growth, continuous learning, and a commitment to staying up-to-date with industry best practices.
- Excited by the challenge of building a world-class business that delivers not only a high return on investments but also has meaningful impact on society
- High EQ, comfortable with ambiguity and has a “no job too small” startup mentality.
How you will create impact:
- Proactively identify and target potential franchise business owners to expand our program adoption among InStride’s strategic Franchisor partners. Use your in-depth knowledge of our products and services to successfully align them with the evolving needs of their workforce.
- Partner closely with Corporate Partner Success and Engagement Managers to align on goals, define the acquisition strategy, and provide regular updates to the Corporate Franchise stakeholders.
- Leverage outreach strategies including warm and cold calls, promotional campaigns, incentives, and PR to set meetings with prospective franchise business owners and operators.
- Conduct compelling product presentations and demonstrations to showcase the benefits of the InStride program offering, using insight into the prospect’s specific needs to tailor appropriately.
- Develop and implement effective sales plans to meet or exceed quotas and revenue targets. Collaborate effectively with sales and marketing teams to align strategies and messaging.
- Effectively communicate and align prospects with the terms and pricing of the InStride offering. Close sales opportunities and ensure successful contract signings.
- Stay informed about industry trends, competing offerings and market conditions to support informed and tailored sales execution.
- Maintain accurate records of sales activities, prospect interactions and opportunity forecasts. Support regular opportunity and pipeline reviews.
- Continuously update knowledge of InStride’s products and services to effectively communicate their value to potential clients.
- Gather and relay customer feedback and insights to relevant InStride teams and management, contributing to the refinement and development of our offerings.
- Travel as necessary and participate in industry events, conferences, and thought leadership initiatives to strengthen our brand’s presence and network with potential clients and partners.
