JOB TITLE: Product Marketing Manager
DEPARTMENT: Marketing
REPORTS TO: Sr. Product Marketing Manager
FLSA STATUS: Exempt
JOB TYPE: Full Time
LOCATION: Remote (USA)
COMPENSATION: $73K-$90K annually
SUMMARY OF POSITION
The Product Marketing Manager focused on Sales Enablement is responsible for developing and managing content and collateral to support the company's product marketing initiatives. This role will be responsible for ensuring version control, managing updates, and content production to support sales enablement and go-to-market strategies. The specialist will also conduct market and competitor research to help inform product positioning and contribute to other cross-functional marketing tasks.
The ideal candidate will have 3-5 years of experience in product marketing or related fields and is comfortable juggling multiple projects at once. Collaboration with cross-functional teams such as sales, design, and product development are key.
ESSENTIAL RESPONSIBILITIES
- Content Development & Collateral Management
- Creation and maintenance of product marketing materials, including sales presentations, case studies, and customer-facing content.
- Manage collateral versioning and ensure all resources are up to date and reflect current messaging and offerings.
- Collaborate with design and creative teams to develop visually compelling and on-brand materials.
- Market & Competitor Research
- Support online market research to track trends, competitor strategies, and industry best practices.
- Synthesize findings into actionable insights to help inform product messaging and positioning.
- Campaign Support
- Assist the Sr. Product Marketing Manager with the execution of go-to-market plans for new products or services.
- Help track and analyze performance metrics of product marketing initiatives, providing data-driven recommendations for improvement.
- Cross-functional Collaboration
- Work closely with product managers, sales, and marketing teams to ensure that materials support their needs and align with product & service strategies.
Education and/or Experience
- Bachelor’s degree in marketing, Communications, Business, or related field.
- 3-5 years of experience in marketing or a related field, with a focus on content development or product marketing.
Skills and Abilities
- Strong writing, editing, and content creation skills.
- Excellent organizational and project management skills.
- Ability to analyze data and provide insights on competitor and market trends.
- Experience with PowerPoint or other content development tools is a plus.
- Excellent communication skills and a collaborative mindset.
PHYSICAL DEMANDS & WORK ENVIRONMENT
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform these functions.
While performing the duties of this position, the employee is regularly required to talk or hear. The employee frequently is required to use hands or fingers, handle or feel objects, tools, or controls. The employee is occasionally required to stand; walk; sit; and reach with hands and arms. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this position include close vision, distance vision, and the ability to adjust focus. The noise level in the work environment is usually low to moderate.
Travel
All Meteor new hires are expected to attend an in-person cultural orientation which requires travel to our home office in Gainesville, FL. Employees may also be required to travel and attend annual company meetings and events. All business-related travel expenses will be paid for by Meteor per our company travel and expense policy.
- Medical, Dental, Vision
- Basic Life AD&D (100% employer paid)
- Short Term Disability (100% employer paid)
- Long Term Disability (Not employer paid)
- 401(k) + matching
- Supplemental Insurance
- Flexible Spending Account
- Paid Time Off
- Paid Parental Leave (6 weeks)
- 2 Volunteer Days
- 9 Company Paid Holidays
- Employee advocates serving to sustain employee wellness in the workplace
