Don K.

Skills

Core Competencies

Expert Knowledge of K-12 Education
Extensive experience in EdTech with a deep understanding of the diverse needs of the K-12 markets, internal and external personas, role requirements, and workflows at the institution, local, state, and federal levels. This includes curriculum publishing, SIS, FinTech, Compliance, 3x Integrations, Omnichannel Communication, and more. Proficient in aligning products with these complexities and delivering the simplicity that drives adoption.

Product Ownership & Cross-Market Development:
Hands-on experience in leading end-to-end product lifecycle management, from conception to deployment, across multiple education markets (K-12, higher education, workforce). Adept at collaborating with stakeholders to define product vision and deliver high-impact solutions.

Team Leadership & Cross-Functional Collaboration:
Skilled in leading and mentoring cross-functional teams, including product managers, engineers, marketing, sales, customer service, and other stakeholders. Focus on fostering alignment across departments to achieve product objectives and deliver client-centric innovations.

Strategic Market Expansion & Retention:
Successful in maximizing market share by fulfilling evolving customer needs and high-value differentiators, aligning product offerings with Serviceable Available Market (SAM) and Serviceable Obtainable Market (SOM) metrics.

International Solutions Experience
Comprehensive experience with publishing platforms, regional variations in localization/translation, workflows, integration, data protection, and compliance requirements in EMEA, UK, New Zealand, and Australia.

ERP Systems Expertise:
Extensive experience in facilitating ERP solutions that support end-to-end business operations and improve decision-making insights.

About

Don Keeler uniquely combines over 20 years of extensive experience in EdTech product strategy and leadership with a strong focus on AI-enabled SaaS and rigorous compliance standards, making him a significant asset in today's fast-evolving educational landscape.

His proven track record in scaling revenue from under $1M to $150M while achieving remarkable user retention and satisfaction rates sets him apart from peers, showcasing his ability to unite cross-functional teams to deliver impactful and measurable outcomes.

This rare blend of technical expertise, strategic vision, and commitment to customer success positions him as a thought leader and innovator in the EdTech industry.