Hayley G.

Skills

Technical design skills, Figma, Adobe Creative Suite (Photoshop, Illustrator, InDesign), Procreate, Canva, Web Design, Project Management, Client Relations, Feedback integration, Collaboration, Community Building, Education, Mentorship, Stakeholder Engagement, Brand Development, Data-Driven Design, AI Integration, AI Course Design, Course Design, Canvas LMS, LMS Mangagement, LMS

About

With decades of experience in visual storytelling, community building, and digital marketing, I specialize in creating designs that inspire and strategies that drive growth. From leading large-scale branding initiatives to managing a global creative community, my work blends artistry with analytics to deliver impactful results.

Key Achievements:
• Founder of Ladies Who Design: Grew a vibrant global community to 200,000+ members, driving engagement up by 150% through digital products, strategic content, and social media campaigns.
• Graphic Designer at Mississippi State University: Boosted marketing effectiveness by 30% through dynamic design solutions and cross-platform brand consistency. In 2020, I adapted seamlessly to hybrid workflows, completing over 50% of the projects assigned to the entire team remotely.
• Protest Art in the Library of Congress: Designed a viral poster series for the 2017 Women’s March, now preserved in the Library of Congress as a historical artifact of American protest art.

Expertise:
Graphic & Digital Design: Mastery of Adobe Creative Suite, Figma, and Sketch
Digital Marketing Strategy: SEO, content creation, and social media growth
Web Design & Development: Proficient in WordPress, Squarespace, and HTML/CSS
Project Management: Efficient in tools like Basecamp, Notion, and Asana for remote collaboration
Community Leadership: Building, scaling, and engaging creative communities

Featured In:
My work has been recognized by leading media outlets including Vanity Fair, Wired, Buzzfeed, and Amy Poehler's Smart Girls, showcasing my ability to create designs that resonate.

I’m seeking remote opportunities where I can leverage my skills in graphic design, digital marketing, or community management. Whether you need a creative leader to elevate your brand or a hands-on designer to bring your vision to life, let’s connect and explore how I can add value to your team.

Why me?
I bring a unique combination of creative vision, data-driven strategy, and leadership experience. Let’s collaborate to craft designs and strategies that not only look great but deliver measurable results.