Melanie F.
Skills
Marketing automation, martech (HubSpot, ActiveCampaign, Pardot, Wix, SquareSpace, Salesforce, HotJar), analytics, graphic and web design, content, lead process, events, direct mail, team management, advertising (Google, paid social), social media
About
I am a 20+ year marketing professional with 13+ of those spent in the education space (Mimio, iClicker, VitalSource, Gaggle, and Linkit!). I am well-rounded with most things marketing and for those areas I am not familiar I challenge myself to learn. I have led many marketers and enjoy being a coach in my management style. I am creative and this reflects in my ideas and implementation. I enjoy process and taking a data-driven approach. I think strategically and there's usually always a solution. I work hard but try to have fun while doing so.
For my full career journey - melanie40er.com