Tracey A.
Skills
Proficient with tools and platforms including (but not limited to):
• AI and Efficiency Tools: ChatGPT, Claude, CoPilot, Grammarly
• Design and Web Tools: Adobe Express, InDesign and Illustrator, Canva, Figma
• Internal Communications: PowerPoint, SharePoint, Slack, Microsoft Teams
• Marketing and Analytics: Crazy Egg, Excel, Google Analytics, Mailchimp, Pardot, Salesforce, Marketing Cloud
• Public Relations: Anewstip, Cision, media pitches, press release writing, PR Newswire
• Surveys and Forms: Google and Microsoft Forms, Qualtrics, SurveyMonkey
• Web: Elementor, HTML/CSS, WordPress, Yoast SEO
• Writing: AP Style, digital communications, journalism, marketing, SEO
About
Journalism refined my ability to write, shoot photos and video, edit, and design. A second concentration in web design complemented those skills, sharpening my versatility as a communicator. This foundation has enabled me to create impactful messaging throughout my 15+ year career.