Fast Facts
Per Scholas is seeking a Director of Marketing for its Development stakeholders, responsible for overseeing marketing strategies, storytelling, and initiatives that enhance relationships with funders, donors, and corporate partners.
Responsibilities: Lead development marketing strategy, create compelling donor storytelling, collaborate across functions, manage campaigns, elevate fundraising communications, support events, and analyze campaign performance.
Skills: 8-10 years of marketing experience with a focus on donor engagement, excellent storytelling skills, experience in campaign management and creative development, and familiarity with CRM tools like Salesforce.
Qualifications: Bachelor's degree in Marketing, Communications, or related field; experience in leading integrated marketing strategies; strong analytical skills; collaborative mindset.
Location: Remote position available in the United States.
Compensation: $95000 - $115000 / Annually
WHO WE ARE LOOKING FOR:
Per Scholas is looking for a Director of Marketing focused on Development stakeholders to oversee strategy, storytelling, and marketing initiatives that enhance relationships with funders, donors, and corporate partners. This role will serve as the strategic bridge between our Development and Marketing & Communications teams, crafting campaigns and content that inspire philanthropy, demonstrate impact, and elevate Per Scholas’ brand with key stakeholders.
You are a strategic, creative, and data-informed marketing leader who thrives at the intersection of fundraising and brand storytelling. You understand how to translate impact into powerful narratives that engage funders and drive action. You are equally comfortable developing strategy and rolling up your sleeves to execute, with a deep commitment to excellence, collaboration, and mission-driven work.
If you’re passionate about social impact, brand storytelling, and using marketing to advance equity and opportunity in the workforce, this is the role for you.
WHAT YOU’LL DO:
Lead Development Marketing Strategy
In partnership with the SVP of Marketing and Communications, design and execute a comprehensive marketing strategy that supports fundraising goals and strengthens engagement with foundations, corporations, and individual donors.
Drive Donor Storytelling and Stewardship
Create compelling campaigns, reports, and digital content that effectively communicate impact, celebrate partnerships, and foster deeper donor relationships.
Collaborate Across Functions
Partner closely with Development leadership and integrate across the MarCom team to align marketing and messaging with fundraising priorities and organizational goals.
Oversee Campaigns and Creative Development
Manage production of donor-facing materials across channels email, web, collateral video, social, and events ensuring consistent, high-quality storytelling and brand alignment.
Elevate Fundraising Communications
Lead development of assets such as annual reports, newsletters, event collateral, and thought leadership content tailored for funder audiences.
Support Events and Recognition
Develop marketing materials for donor cultivation and recognition events in partnership with our Events Team.
Measure, Analyze, and Optimize
Track campaign performance, donor engagement metrics, and storytelling effectiveness to inform strategy and continuously improve outcomes.
WHAT YOU’LL BRING TO US
Professional Requirements:
- 8–10 years of marketing and communications experience, with a focus on donor, funder, or stakeholder engagement, and 2 - 3 years of supervisor experience.
- Proven ability to develop and execute integrated marketing strategies that support fundraising and relationship-building goals.
- Deep understanding of donor communications, impact storytelling, and audience segmentation.
- Strong experience in campaign management and creative development across digital, social, email, earned media , thought leadership, and event channels.
- Excellent writing, editing, and storytelling skills with the ability to tailor content to different audiences.
- Demonstrated success collaborating with cross-functional teams, particularly Development.
- Comfort using CRM and marketing tools (Salesforce).
- Bachelor’s degree in Marketing, Communications, or related field required.
Personal Characteristics:
- Strategic and Creative: You bring a mix of visionary thinking and practical execution.
- Collaborative and Relationship-Driven: You build trust and alignment across teams and with funders.
- Storytelling Mindset: You know how to translate data and outcomes into emotional, human-centered narratives.
- Analytical: You make decisions based on insights, metrics, and audience understanding.
- Mission-Aligned: You are inspired by Per Scholas’ mission and believe in the power of equitable access to tech careers.
- Accountable and Results-Oriented: You deliver with excellence and drive measurable impact.
COMPENSATION
For this role specifically, we are targeting a salary range of $95,000 - $115,000, where the difference in salary is typically determined by several factors, including the geography in which the selected candidate resides and alignment with qualifications and experience.
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