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Senior Enterprise Digital Strategy Manager
Coursera🇺🇸In-Person - United States$123K–$165K/yr6mo ago
Role Snapshot
Sr. Enterprise Digital Strategy Manager at Coursera leading and scaling global B2B marketing strategy with focus on digital paid media initiatives to drive pipeline growth across enterprise segments.
Key Responsibilities: Develop and execute digital paid media programs, optimize campaign strategies and assets, analyze performance metrics, and collaborate with cross-functional teams to maintain best practices in enterprise digital strategy aligned with complex B2B buyer journeys.
Skills & Tools: Extensive experience in enterprise marketing strategy with proficiency in paid media platforms (Google Ads, LinkedIn), strong analytical capabilities using Excel and SQL, and knowledge of integrated campaign planning and ABM.
Qualifications: Minimum 5 years in enterprise marketing and 3 years in data analysis related to campaign performance; knowledge of integrated campaign planning and ABM preferred.
Location: United States
Compensation: $123K–$165K/yr
Job Description
The full job description is available on Coursera's website.
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