Growth Operations Manager

🇨🇦Remote - Remote (Canada)CA$65K–CA$95K/yri1w ago

K-12 Operations Growth Operations Operations Management CRM Management Customer Lifecycle Marketing Operations

Role Snapshot

Growth Operations Manager responsible for owning the complete customer lifecycle at Hoot Reading, from initial inquiry through enrollment and retention. This role drives business scaling through data-driven marketing execution, CRM management, and operational systems development.

Key Responsibilities: Execute digital marketing campaigns, manage HubSpot CRM, build reporting and operational systems, and collaborate with marketing agencies and customer-facing teams to optimize lead generation, conversion, and customer experience. Own the end-to-end family journey and use experimentation to drive continuous improvement.

Skills & Tools: Strong proficiency in HubSpot CRM, digital marketing campaign execution, data analysis, and reporting; excellent project management, cross-functional collaboration, and communication skills with ability to translate insights into actionable strategies.

Qualifications: 3-5 years of experience in growth operations, marketing operations, or similar roles with demonstrated success in customer lifecycle management and CRM systems. Bachelor's degree in business, marketing, or related field preferred.

Location: Remote - Remote (Canada)

Compensation: CA$65K–CA$95K/yr (estimated)

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Job Description

This is a hands-on growth role with broad ownership across the full customer lifecycle. You will own Hoot's family journey from first inquiry through enrollment and long-term retention, execute digital marketing campaigns, manage HubSpot CRM, and build the reporting and operational systems that keep the business running and scaling. You'll work closely with an external marketing agency, customer-facing teams, and leadership - using data, experimentation, and strong execution to drive lead generation, conversion, and customer experience improvements.