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Content Marketing Specialist
Relias🇺🇸In-Person - Morrisville, NC$55K–$75K/yr9mo ago
Role Snapshot
Relias is seeking a Content Marketing Specialist to create and manage valuable content targeting healthcare professionals to enhance engagement and organic traffic. The role focuses on authoring, editing, and managing diverse content formats while collaborating across teams in a fast-paced environment.
Key Responsibilities: Author and oversee content creation in multiple formats to drive organic traffic, engagement, and customer retention while working with marketing teams to align on campaign objectives, SEO strategies, and content distribution. Execute content strategies around thought leadership, SEO, and product initiatives while collaborating with internal experts, freelance writers, and external contributors.
Skills & Tools: Strong content generation, keyword optimization, SEO knowledge, marketing strategy execution, vendor management, and proficiency with GenAI tools. Excellent problem-solving, time management, and communication skills with the ability to ensure content accuracy and professionalism across multiple brands.
Qualifications: Bachelor's degree in Marketing, Communications, English, or related field with 2+ years of content marketing experience. Experience in software, healthcare, or content management platforms is ideal.
Location: Morrisville, North Carolina
Compensation: $55K–$75K/yr