VP of Marketing

Clever Inc. • Full-time • Hybrid in San Francisco, California, United States • $229,500 - $270,000 / year • 1m ago

Fast Facts

Clever is looking for a Vice President of Marketing to spearhead brand development and marketing strategy in the K12 education sector, focusing on growth and customer engagement.

Responsibilities: Lead and develop a global marketing strategy, drive market insight-based go-to-market strategies, collaborate with cross-functional teams, and inspire a high-performing marketing team.

Skills: Extensive marketing experience, strong storytelling capabilities, data-driven decision making, and expertise in the education technology sector.

Qualifications: Minimum of 10 years in marketing, 7+ years managing teams, experience with SaaS products, and a strong background in B2B marketing, especially in education.

Location: This position is based in San Francisco, California, USA.

Compensation: $229500 - $270000 / Annually

Clever is seeking a Vice President of Marketing to grow our global network, business, and brand. In this role, you’ll develop the game plan to win hearts, minds, and market share in the K12 education community, furthering our mission to connect every student to a world of learning. You’ll lead, inspire, and develop a high-performing team with responsibility for all aspects of marketing – brand, communications, growth, and product marketing. This position requires a seasoned marketing leader with a deep understanding of education technology; the role reports to the Chief Revenue Officer.

A DAY IN THE LIFE:

Develop the vision, strategy, and team to fuel Clever’s growth as a widely adopted and loved global brand in education.
Drive go-to-market and competitive strategy based on customer and market insights, inspiring our team to conceive and tackle big ideas.
As a strong storyteller, develop narratives that resonate with internal and external audiences.
Drive commercial success and delight customers by working collaboratively with Sales, Customer Success, and Product teams.
As a thought leader and strategic thinker, understand customer problems, build compelling value propositions for our platform, and design a customer journey to grow and retain revenue.
Maintain a rigorous operating rhythm and standard of excellence; take a metrics-driven approach, adjust strategies based on what’s working and not working, and focus investments for the greatest impact.
Inspire, coach, and develop our high-performing marketing team and create an environment encouraging personal growth and operational excellence.

WHAT WE’RE LOOKING FOR:

Marketing leadership: 10+ years of marketing experience with a history of success building, launching and scaling SaaS products and businesses. Experience marketing to education or B2B customers outside the U.S.
People leadership: Managing a multi-function marketing team with 7+ years of overall management experience. Demonstrates strong coaching and career development skills, including experience leading and developing other managers and leaders.
Marketing acumen: You’re a storyteller who makes data-driven decisions. You seek customer insights and craft great narratives. You have experience partnering with enterprise-level sales partners to drive results. And you’re a student of marketing who is constantly seeking to improve in the craft.
Business Leadership and Communication: Strong strategic thinking and problem-solving skills. You have excellent communication and interpersonal skills, and the ability to effectively collaborate with and influence cross-functional stakeholders at all levels of the organization.
Edtech expertise: A strong understanding of education technology and market dynamics.
Commitment to equity and belonging: Clever believes that the classrooms we serve and our company’s halls should be spaces that are diverse, equitable and inclusive. We seek opportunities and celebrate actions that further allow us to build diverse teams, include every voice, and create a safe space for everyone.

CLEVER BENEFITS AND PERKS:

A competitive salary
Flexible Paid Time Off
Paid Parental Leave
Top-notch healthcare, vision, and dental coverage for you and your family
Best-in-class mental healthcare service that supports employees' mental and emotional wellness
A generous personal development yearly budget which can be used for courses, conferences, trainings, books, and more
A comprehensive Learning & Development program that enables employees to enhance their skills, knowledge, and functional expertise
Annual company and team events to connect with fun, bright coworkers

SALARY TRANSPARENCY:

The range of our base salary cash compensation for this role for candidates living in the United States, besides NYC and San Francisco, CA, is between $229,500 - $270,000. For candidates living in NYC and San Francisco, CA is between $252,500-$297,000. All final offers are determined using multiple factors including experience and level of expertise.