Director, Field Marketing

Cornerstone OnDemand • Full-time • Remote (United States) • $158,500 - $253,600 / year • 2h ago

Fast Facts

Join Cornerstone as a remote Director of Field Marketing, where you'll lead strategic marketing initiatives that drive customer expansion and retention while managing a talented team.

Responsibilities: Oversee the development and execution of marketing strategies, manage field marketing campaigns, collaborate with cross-functional teams, and analyze campaign performance.

Skills: Minimum 8 years in integrated, demand-focused marketing, experience in SaaS, strong project management, creativity in marketing strategies, and team leadership.

Qualifications: Proven track record in executing successful marketing campaigns, strong relationship-building skills, and a commitment to diversity and inclusion.

Location: This is a remote position based in the United States.

Compensation: $158500 - $253600 / Annually

We're looking for aDirector, Field Marketing

This role is Remote, United States

Intro:

Cornerstone is looking for a Director of Field Marketing to join our Field Marketing team. We are looking for a creative, driven, and strategic leader to focus on building compelling marketing campaign activations that create a qualified pipeline for both new logo acquisition and expansion opportunities within the base.

You will be responsible for leading the team that designs and implements programs that influence customer expansion, improve retention, and drive revenue - all while delivering outstanding value to our customers.

In this role, you will be responsible for:

Strategy Development:

Develop and implement comprehensive marketing strategies and activations to drive customer expansion and retention goals
Collaborate with cross-functional teams across sales, product and customer success to gather insights and data to inform customer segmentation, targeting, and positioning

Campaign Management:

Lead the end-to-end planning, execution, and optimization of field marketing campaigns
Utilize customer data and analytics to create personalized and targeted messaging that resonates with our Americas customers

Cross-functional Collaboration:

Collaborate with Sales, Product, and Customer Support teams to ensure a cohesive and unified customer experience.
Align marketing efforts with product launches, sales initiatives, and customer feedback.

Data-Driven Decision Making:

Leverage data analytics and key performance indicators to measure, analyze and report on campaign effectiveness and sales pipeline.
Make data-driven decisions for continuous improvement.

Budget Management:

Forecast and manage the field marketing budget effectively, ensuring optimal allocation of resources for maximum impact.

You have what it takes if you:

Know your levers: 8+ years of experience in integrated, demand-oriented marketing
Experience in a Saas Technology Organization
Roll up your sleeves: Hands-on experience managing campaigns across multiple platforms
Project manage like a pro: Strong project and program management skills
Think creatively: Creative mind that thrives on ways to inspire and engage prospects while using AI to be more efficient.
Are a great people leader: You have proven experience building highly functioning, engaged teams that get stuff done...and have a good time doing it
Build relationships easily: Skilled in cultivating trust-based working relationships across different functional teams, including creative, product marketing, sales and business development.
Love to win: Proven track record of executing effective campaigns that drive pipeline to reach company goals.
Think marketing can be fun: Energetic and proactive team player with a sense of humor.
Demonstrate commitment to valuing diversity: Contributing to an inclusive working and learning environment.

Our Culture

Spark Greatness. Shatter Boundaries. Share Success.

At Cornerstone, curious disruptors and change innovators help organizations empower people everywhere to learn, grow, and advance. We value collaboration, creativity, and continuous improvement — and we’re looking for someone who shares that mindset.

Our Culture:

Spark Greatness. Shatter Boundaries. Share Success. Are you ready? Because here, right now – is where the future of work is happening. Where curious disruptors and change innovators like you are helping communities and customers enable everyone – anywhere – to learn, grow and advance. To be better tomorrow than they are today.

Who We Are:

Cornerstone powers the potential of organizations and their people to thrive in a changing world. Cornerstone Galaxy, the complete AI-powered workforce agility platform, meets organizations where they are. With Galaxy, organizations can identify skills gaps and development opportunities, retain and engage top talent, and provide multimodal learning experiences to meet the diverse needs of the modern workforce. More than 7,000 organizations and 100 million+ users in 180+ countries and in nearly 50 languages use Cornerstone Galaxy to build high-performing, future-ready organizations and people today.

Total Rewards:

At Cornerstone, we are dedicated to inspiring excellence and pushing boundaries in everything we do. Our compensation strategy is based on three fundamental principles: equitable pay, market-driven research, and skill-based appraisals. As part of our mission to share success and empower individuals to thrive in an ever-changing world, the listed salary range is just one element of Cornerstone’s comprehensive compensation package. This compensation package may also include annual bonuses, short- and program-specific awards depending on the role, and a comprehensive benefit offering. The disclosed salary range reflects the geographic differential based on the location of the position if applicable. The starting salary for the successful applicant will depend on several job-related factors, including education, training, experience, certifications, location, business needs, and market demands. This range is based on a full-time position and may be adjusted in the future. Join us in shaping the future of work — tomorrow, together. Experience flexibility and empowerment in your career at Cornerstone. The BASE salary range for this position is: 158500 - 253600 USD.

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Equal Employment Opportunity has been, and will continue to be, a fundamental commitment at Cornerstone OnDemand. All qualified applicants are given consideration regardless of race, religion, color, gender, sex, age, sexual orientation, gender identity, national origin, marital status, citizenship status, disability, veteran status, or any other protected class as provided in applicable Federal, State, or Local fair employment laws. If you have a disability or special need that requires accommodation, please contact us at careers@csod.com or +1 855 454 8433.

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