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Summary
The Marketing Systems Product Owner at Amplify bridges business units and technology to develop marketing systems while championing AI and data analytics integration. This role directly impacts marketing outcomes by translating business requirements into product features and managing the product roadmap.
Key Responsibilities: Collaborate with marketing leads to define specifications, manage product backlog, and translate business requirements into user stories and acceptance criteria. Research emerging marketing technologies, establish performance metrics, and champion data analytics and AI/ML opportunities within marketing systems.
Skills & Tools: Strong proficiency with marketing automation platforms (particularly HubSpot), expertise in Agile development environments, and excellent communication skills for translating business needs to technical teams. Experience with data analytics, AI/ML evaluation, and product management best practices required.
Qualifications: Preferred candidates have experience with CRM and ecommerce systems, familiarity with the education sector, and background in business analysis or project management. Product ownership or similar bridging role experience in marketing technology environments is valued.
Location: Remote, United States
Compensation: $120,000 – $130,000/year
Job Description
The full job description is available on Amplify Education's website.
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1w ago