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Senior Manager Growth Marketing
Ascend Learning🇺🇸In-Person - Leawood$100K–$140K/yr7mo ago
Role Snapshot
Senior Manager for Growth Marketing at Ascend Learning's Clover Learning brand, responsible for driving revenue and achieving growth objectives through D2C, B2B, and go-to-market strategy and execution. This critical leadership role focuses on marketing automation, strategy maturation, and alignment with marketing standards.
Key Responsibilities: Own and lead D2C marketing strategy and execution including revenue growth, lead generation, and conversion optimization while overseeing marketing KPIs and reporting. Manage marketing execution through internal teams and external agencies, lead go-to-market initiatives for products/features, and provide B2B marketing support and enablement to partnerships teams.
Skills & Tools: Proven marketing leadership with proficiency in HubSpot, SEO, and marketing automation platforms, combined with strong strategic planning, copywriting, and data-driven decision-making abilities. Familiarity with AI tools for marketing initiatives, product marketing expertise, and ability to manage internal resources and external agency partners.
Qualifications: Bachelor's degree preferred with 8+ years of proven marketing leadership experience and domain expertise in education technology or certification-based learning. Strong track record in both D2C and B2B marketing with experience managing teams or developing OKRs; high school diploma or GED required minimum.
Location: Leawood, Kansas
Compensation: $100K–$140K/yr
Job Description
The full job description is available on Ascend Learning's website.
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