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Director of Integrated Marketing
Echo360🇺🇸In-Person - United States$100K–$135K/yr6mo ago
Role Snapshot
Director of Global Integrated Marketing at Echo360 leads creative, multi-channel campaigns that elevate the brand and drive engagement across higher education and corporate learning markets worldwide. This strategic and creative leadership role focuses on developing unified messaging and campaign execution across global regions.
Key Responsibilities: Develop and execute integrated marketing campaigns across digital, social, event, and customer channels while ensuring consistent brand messaging across North America, EMEA, and APAC regions. Collaborate with Sales, Product Marketing, and Customer Success teams to translate customer insights into revenue-driving campaigns and oversee creative execution through internal teams and agency partners.
Skills & Tools: Strong conceptual and strategic thinking with expertise in brand positioning, global campaign leadership, and multi-channel marketing execution. Proficiency with marketing tools, AI technologies, and cross-functional collaboration, combined with the ability to translate market insights into compelling storytelling and content creation.
Qualifications: Significant experience in B2B SaaS or EdTech markets with a proven track record leading global integrated marketing initiatives. Strong background in brand strategy, creative campaign development, and managing stakeholder relationships across diverse teams and regions.
Location: United States
Compensation: $100K–$135K/yr