Product Marketing Manager, Mathematics

Curriculum Associates

🇺🇸In-Person - MA$69K–$118K/yr3mo ago

K-12 Marketing Product Marketing Go To Market Strategy Mathematics Curriculum K12 Marketing Product Launch

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Summary

Drive go-to-market strategy for Curriculum Associates' K–8 mathematics educational programs, translating product insights into compelling positioning, messaging, and launch plans. Shape educator awareness, adoption, and long-term satisfaction through strategic thinking balanced with hands-on execution.

Key Responsibilities: Develop high-quality marketing materials across multiple formats, coordinate go-to-market activities for product launches and state adoptions, and conduct market research and competitive analysis. Synthesize customer insights and field feedback to refine messaging while partnering with product, sales, and enablement teams to ensure cohesive market presence.

Skills & Tools: Strong organization and execution abilities, excellent writing skills, analytical mindset, and collaborative approach; familiarity with the K–12 curriculum market is essential.

Qualifications: Bachelor's degree required with 3+ years of experience in K–12 education or related fields. Demonstrated experience in marketing initiatives and product launches.

Location: Massachusetts

Compensation: $69K–$118K/yr