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Marketing Manager
School Family Media🇺🇸In-Person - United States$65K–$80K/yr7mo ago
Role Snapshot
Join School Family Media as a remote Marketing Manager to drive lead generation and develop impactful marketing campaigns for the EduKit platform, which helps school communities prepare for back-to-school. This mid-level position offers the opportunity to make a meaningful impact on schools and families across the country with minimal travel requirements.
Key Responsibilities: Develop and execute annual marketing plans, create sales and marketing materials, plan and optimize lead generation campaigns, manage HubSpot activities including email workflows and landing pages, and analyze performance using Google Analytics and HubSpot. Additionally, support EduKit at events, manage website content, and oversee social media strategy including a private Facebook group.
Skills & Tools: Proven lead generation and campaign management experience, proficiency in HubSpot and Google Analytics, strong project management skills, and creativity in developing marketing strategies. Must demonstrate ability to leverage segmentation, automation, and personalization strategies to attract and convert leads.
Qualifications: Bachelor's or associate degree in marketing or business preferred, with at least 5 years of marketing management experience focused on B2B or lead generation. Strong analytical and digital content creation abilities required.
Location: United States
Compensation: $65K–$80K/yr
Job Description
The full job description is available on School Family Media's website.
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