Sales Development Representative - Bilingual Spanish and Italian

🇬🇧Remote - Birmingham, United Kingdom1mo ago

K-12 Sales Inside Sales Business Development Lead Generation Account Management Sales Enablement

Role Snapshot

Sales Development Representative responsible for driving sales growth through strategic prospecting, lead generation, and qualification for Turnitin's Integrity and Assessment product portfolios. Acts as the first point of contact for new business prospects, building a robust pipeline of qualified opportunities for account executives to close.

Key Responsibilities: Conduct market research and develop territory plans, actively prospect into assigned accounts via multi-touch campaigns (email, phone, social media), qualify and nurture leads while mapping decision-makers, and maintain real-time CRM updates in Salesforce to support the sales team.

Skills & Tools: Bilingual fluency in Spanish and Italian required; proficiency in prospecting, lead qualification, objection handling, and CRM systems (Salesforce); strong communication, research, and campaign execution abilities; self-directed, resourceful, and disciplined approach to sales development.

Qualifications: Not explicitly stated in the job description; typically requires 1-3 years of sales development, inside sales, or business development experience; bachelor's degree preferred but not explicitly required.

Location: Remote - Birmingham, United Kingdom

Compensation: Not provided by employer. Typical compensation for this role is £22,000 – £28,000/year based on title, seniority, and location.

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Job Description

Turnitin is seeking a disciplined, resourceful, and self-driven Sales Development Representative to drive sales growth by strategically prospecting into new accounts and identifying high-quality leads for the sales team.

As the first point of contact for new business prospects, you will be a crucial partner to our account executives. Your role is to develop a robust pipeline of qualified opportunities by conducting market research, executing data-driven campaigns, and developing dynamic territory plans. You will understand the Turnitin Integrity and Assessment product portfolios to assess potential customers' needs, mitigate objections, and position the right solutions. You will own the relationship until the prospect is qualified and ready to engage with a sales account executive, allowing them to focus on closing deals while you focus on generating new opportunities.

Responsibilities:

Strategic Planning & Prospecting: Conduct market research and analysis to inform go-to-market strategy. Collaborate with your regional sales team to develop and execute a dynamic territory plan, identifying key opportunities and ensuring all activities have measurable outcomes.
Lead Generation: Actively prospect into assigned territories to generate new leads. Develop and execute targeted multi-touch inbound and outbound campaigns via social media, email, and phone to drive engagement and build a robust pipeline.
Lead Qualification & Advancement: Follow up on, qualify, and nurture all assigned leads. Navigate institutional buying processes by mapping key decision-makers and influencers. Skillfully mitigate prospect objections by clarifying concerns and responding with well-prepared solutions.
Collaboration & Communication: Work closely with the sales team to determine the next steps for each prospect. Keep the sales team informed on project statuses, ensuring all relevant CRM systems (like Salesforce.com) are updated in real-time.
Performance & Development: Achieve or exceed all assigned Key Performance Indicators (KPIs). Manage detailed prospect account lists, diligently tracking lead progress. Continuously learn and develop your technical, competitive, and sales skills.