EdTech Jobs
Vista Higher Learning

K12 Language and Literacy Sales Specialist

Vista Higher Learning
🇺🇸Remote$65K–$85K/yr4h ago
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Role Snapshot

A Language & Literacy Sales Specialist role focused on expanding Vista Higher Learning's customer base across Arizona, New Mexico, Colorado, and Utah by leveraging consultative selling skills to drive new adoptions and partnerships with K-12 schools.

Key Responsibilities: Achieve sales goals by winning new business and upselling/cross-selling within assigned territory, prepare and deliver persuasive sales presentations, develop account penetration strategies, and maintain strong relationships with educators and administrators while collaborating with internal teams.
Skills & Tools: Consultative selling and active listening, strong technology orientation with CRM experience, exceptional written and verbal communication, ability to conduct virtual and in-person product demonstrations, and strategic relationship-building capabilities.
Qualifications: Bachelor's degree minimum with 1+ years of experience in consultative sales, account management, or business development, preferably within publishing, ed-tech, language learning, or similar industries.
Location: Remote
Compensation: $65K–$85K/yr

Job Description

Description

WHO ARE YOU? A consultative and successful sales professional who shares our passion, builds strong relationships, solves challenges, and understands the unique needs of K–12 students and schools. 

WHO ARE WE? We are passionate, innovative, lifelong learners, and creative thinkers working to develop culturally authentic language learning products for K-12 schools and universities.       

WHAT IS THE ROLE ABOUT? As a Language & Literacy Sales Specialist for our K12 team, you will play a key role in expanding our customer base within the states of Utah, Arizona, New Mexico and Colorado. You will call upon your industry knowledge, product acumen, sales and presentation skills to serve as an ambassador of VHL driving the overall success of the organization and our customers.

WHY IS THIS EXCITING? We are a growth-minded organization, and this role is on the front lines learning about and partnering with our education customers to have a positive impact on their students and administrators.

IN THIS ROLE YOU WILL:       

  • Consistently achieve sales goals by winning new business/ adoptions and increasing sales within existing accounts (upselling and cross selling) within assigned territory
  • Develop and maintain strong understanding of VHL products, territory, market and the specific needs of customers
  • Successfully use consultative selling and active listening skills to win business opportunities and align product offerings with customer needs
  • Effectively and strategically manage and map territory, develop successful account penetration strategies and employ “smart selling” techniques
  • Prepare and present persuasive and targeted sales and training presentations for both print and digital programs
  • Strategically establish and maintain strong relationships with educators, administrators, current and potential customers
  • Participate in national sales meetings, networking events, conferences and on-site team meetings
  • Proactively identifies and follows up on new business opportunities as well as routinely follows up with customers to ensure that issues are satisfactorily resolved
  • Effectively collaborates with internal team members and stakeholders including Sales, Development and Marketing
  • Uncovers and attends networking and sponsorship events to increase contacts and build brand awareness

YOU MUST HAVE (MINIMUM REQUIRED SKILLS & EXPERIENCE): 

  • Bachelor’s degree minimum
  • 1+ years of experience in consultative sales, account management, or a similar business development role with a successful track record
  • Experience working with or within the publishing, ed-tech, language learning or similar part of the industry
  • Strong technology orientation and experience presenting and/or conducting demonstrations for a variety of audiences in-person and virtually
  • Exceptional communication (written and verbal), interpersonal and relationship building skills with an ability to adapt the approach based on the scenario and audience
  • Experience using a CRM to manage sales activities and accounts
  • Excellent prospecting, consultative-selling, negotiation, territory management and active listening skills
  • Excellent attention to detail, organization, time-management and follow through skills
  • Strong drive, entrepreneurial spirit, flexibility and team orientation
  • Experience strategically executing effective business travel including setting appointments
  • Strong customer service orientation and business acumen
  • A willingness to travel up to 60% within the territory states, and on occasion within other parts of the region without restriction 

 

IDEAL IF YOU HAVE (PREFERRED SKILLS & EXPERIENCE):

  • Experience using Salesforce.com
  • Familiarity/experience working with or within the territory specific school district and purchasing processes
  • Familiarity with VHL products and our supersite 
  • Working knowledge of the Spanish language
  • Advanced degree

LOCATION: Utah, Arizona, New Mexico and Colorado

To be considered, candidate must reside within these noted locations and have a willingness to travel throughout the territory without restriction. Relocation is not available for this position.     

SALARY RANGE:  $65k – $85k annual

The salary range included in this job posting represents the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. The hiring range will vary based on factors, including but not limited to specific competencies, relevant education and experience, skills, qualifications, certifications, performance, location, market conditions as well as business and organizational needs. Additionally, successful employees may be eligible for annual bonuses as part of their overall compensation package subject to plan eligibility criteria and performance. This position is salaried and it is eligible for sales incentives based on employee and organizational performance.   

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We are passionate, innovative, lifelong learners, and creative thinkers working to develop culturally authentic language learning products for K-12 schools and universities. Our benefits package includes life/health/dental/vision insurance, 401(k), educational assistance, commuter pass subsidies, generous employee referral bonuses, PTO and paid holidays.

Vista Higher Learning is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, age, color, religion, sexual orientation, gender identity, national origin, physical or mental disability, and/or protected veteran status or other characteristics protected by applicable law.

ACCESSIBILITY NOTICE: If you need a reasonable accommodation for any part of the employment process due to a physical or mental disability, please send an email to: [email protected]

Links to OFCCP EEO POSTER & SUPPLEMENT: https://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Link to the Vista Higher Learning Privacy Policy, including the California Consumer Privacy Notice: https://vistahigherlearning.com/privacy-policy

AI Use in the Application Process: We support candidates balanced and thoughtful use of AI tools to support their job search. However, all application materials (including resumes, cover letters, portfolios, work-samples etc.) and interview responses must reflect the candidate authentic and actual experience, skills, and judgment. Real‑time use of AI during interviews is not permitted unless explicitly stated and authorized, in writing, by VHL’s HR department. Candidates may be asked to confirm that submitted work reflects their own abilities and to explain their responses in real time. Candidates requiring assistive technologies (including certain AI tools) as accommodations may request approval. Approved accommodations will not negatively impact evaluation. All hiring decisions are made by humans. Please see our complete “Candidate Use of Artificial Intelligence (AI) Tools – Policy Statement” here: https://vistahigherlearning.com/careers