This position has been filled
This job is no longer accepting applications. Browse open EdTech jobs or view current openings at Reading Horizons or search for Director of Demand Marketing jobs.
Role Snapshot
Lead demand marketing strategy and execution at Reading Horizons to drive measurable pipeline growth and revenue impact in the K-12 education sector. Direct quarterly pipeline planning, account-based marketing, and integrated campaign leadership in partnership with Sales.
Key Responsibilities: Develop and execute quarterly pipeline plans, integrated demand campaigns, and tiered ABM strategies aligned to go-to-market priorities. Manage buying signal identification and activation, oversee digital and performance marketing programs, and optimize lead generation and campaign funnel performance.
Skills & Tools: Proven B2B marketing expertise with strong focus on demand generation, digital acquisition, ABM strategies, and performance optimization based on buying signals. Demonstrated ability to lead cross-functional teams, analyze data-driven insights, and execute coordinated multi-channel marketing campaigns.
Qualifications: Minimum 8 years of B2B marketing experience with at least 3-5 years in demand generation, preferably within the K-12 education market. Experience managing pipeline planning, campaign leadership, and performance optimization in education sector or similar B2B environment.
Location: Kaysville, Utah
Compensation: $110K–$160K/yr
Job Description
The full job description is available on Reading Horizons's website.
View Full Job DescriptionOther Open Roles at Reading Horizons
🇺🇸Hybrid - KaysvilleK-12SalesSales LeadershipEnterprise SalesBusiness DevelopmentSales StrategyTeam Management
2mo ago