Regional Vice President Sales, Northwest

The Regional Vice President of Outside Sales is the senior sales leader responsible for driving revenue growth across an assigned territory. This is not a desk-based leadership role. Our most successful Regional Vice Presidents are highly visible in the field, spending the majority of their time alongside Regional Sales Managers and customers, coaching in real time, advancing opportunities and helping close business. 

This role is ideal for a proven sales professional who has spent years winning business personally and who still enjoys being in front of customers. The Regional Vice President owns the performance of the territory and leads by example through hands-on coaching, ride-alongs, customer engagement and disciplined execution. 

The right candidate is a true road warrior who thrives on travel, enjoys being in front of customers and is passionate about helping sales teams win. 

Life out in the field looks like this:

• Achieve annual budgeted sales quota and KPI targets for the region. 
• Own and drive revenue growth across your assigned territory.  
• Spend the majority of your time in the field conducting ride-alongs with Regional Sales Managers and participating in customer meetings.  
• Coach sales professionals in live selling situations, helping them improve prospecting, discovery, presentation, negotiation and closing skills.  
• Personally engage with key customers, decision-makers and stakeholders to accelerate opportunities and secure new business.  
• Partner with Regional Managers to identify pipeline gaps, develop action plans and drive consistent sales execution.  
• Lead from the front by modeling best-in-class sales behaviors and maintaining a strong customer-facing presence.  
• Assist in the development and execution of territory growth strategies that produce measurable results.  
• Participate in major customer presentations, contract negotiations and strategic account reviews.  
• Recruit, develop and retain high-performing sales talent.  
• Monitor sales performance and pipeline health, using data as a tool to drive action rather than as a substitute for customer engagement.  
• Represent Lakeshore at local, state and national industry events and conferences.  
• Travel extensively throughout the region to support customers, sales teams and business growth initiatives.  

What Success Looks Like 

• Achieves annual budgeted sales quota.  
• Increased sales productivity and performance across the region.  
• Strong customer relationships and increased market share.  
• Visible leadership with a high level of customer and employee engagement. 
• Successful coaching and development of future sales leaders.  
• A highly engaged, motivated sales team that feels supported, challenged, and equipped to win.  
• A culture of accountability, execution, and continuous improvement.