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Lakeshore Learning Materials

Regional Sales Manager, Bay Area

Lakeshore Learning Materials
🇺🇸In-Person - Bay Area, CA$120K–$180K/yriJust now
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Role Snapshot

Regional Sales Manager role focused on cultivating relationships with school districts and educational programs in the K–12 space while expanding into new market segments. Position offers uncapped commission potential and support from internal sales and marketing teams.

Key Responsibilities: Build and maintain relationships with key customers and stakeholders within designated territory; partner with internal sales resources and regional leadership to develop and execute sales strategies. Participate in conferences to promote the Lakeshore brand and communicate regularly with HQ departments to streamline operations and increase sales.
Skills & Tools: Strategic, outcome-oriented mindset with outstanding interpersonal and relationship-building skills; strong communication abilities (respectful, effective, and clear); dynamic personality and proven sales acumen in B2B educational markets.
Qualifications: Not explicitly stated; typically requires 3–5+ years of sales experience in educational products or similar B2B sales roles, with a track record of managing territory-based accounts and achieving revenue targets.
Location: In-Person - Bay Area, CA
Compensation: $120K–$180K/yr (estimated)

Job Description

The stars are in alignment. Make your move. 
 
We’re looking for an energetic and talented Regional Sales Manager to join us—as we continue to extend our reach in the K–12 educational space. In this role, you’ll cultivate new and existing relationships with school districts and educational programs—serving our devoted customer base in the early childhood and educational markets, while also exploring new market segments like middle schools and high schools. In return, you’ll be generously rewarded for your successes. In addition to a super-competitive base salary, there is no cap on commissions at Lakeshore. That means the more you sell, the more you earn. As a highly successful and stable company with more than 65 years of experience, we also have a sales support team to help with initiatives in your market, plus a top-notch Marketing team that provides tools and resources to get the job done. To excel in this position, you should possess a strategic, outcome-oriented mindset, a dynamic personality and outstanding people skills. 

  • Securing new and repeat business by building strong relationships with key customers and stakeholders, responsible for a designated geographical area (in some cases, multiple states) 
  • Partnering with internal sales resources to support needs and increase business 
  • Consistently calling on, building, and maintaining relationships with customers within assigned territory 
  • Collaborating with your RVP/RD to build, adjust, and drive sales strategies
  • Targeting key customers and begin to assess and uncover customer needs 
  • Communicating respectfully, effectively, concisely, and with clarity to all inside partners in regular meetings with a variety of internal HQ departments and sales channels to streamline communication, build relationships, and increase sales.  
  • Participating in local, state and national conferences to promote the Lakeshore brand