Regional Sales Manager, Northern Virginia

🇺🇸In-Person - Alexandria, VA2d ago

K-12 Sales Business Development Account Management Enterprise Sales Sales Enablement Partnership Management

Role Snapshot

Regional Sales Manager for Lakeshore Learning Materials responsible for cultivating relationships with school districts and educational programs across Northern Virginia and designated territories. This role offers unlimited commission potential in a stable, 65+ year-old company serving the K-12 educational market.

Key Responsibilities: Secure new and repeat business by building strong relationships with key customers and stakeholders within assigned territory, partner with internal sales resources to support needs and increase business, and consistently call on and maintain customer relationships. Collaborate with regional leadership to develop sales strategies, target key customers, assess needs, and participate in conferences to promote the Lakeshore brand.

Skills & Tools: Strategic, outcome-oriented mindset with dynamic personality and outstanding people skills. Strong communication abilities (respectful, effective, concise, and clear) and capacity to build and maintain relationships across multiple internal departments and customer segments.

Qualifications: Not explicitly stated in job description. Typically requires 3-5 years of B2B sales experience, preferably in educational or institutional markets, with demonstrated success in territory management and relationship building.

Location: In-Person - Alexandria, VA

Compensation: Not provided by employer. Typical compensation for this role is $65,000 – $95,000/year base salary plus uncapped commission based on title, seniority, company stability, and Northern Virginia location.

Prep for this role with AI tools →

Job Description

The stars are in alignment. Make your move.

We’re looking for an energetic and talented Regional Sales Manager to join us—as we continue to extend our reach in the K–12 educational space. In this role, you’ll cultivate new and existing relationships with school districts and educational programs—serving our devoted customer base in the early childhood and educational markets, while also exploring new market segments like middle schools and high schools. In return, you’ll be generously rewarded for your successes. In addition to a super-competitive base salary, there is no cap on commissions at Lakeshore. That means the more you sell, the more you earn. As a highly successful and stable company with more than 65 years of experience, we also have a sales support team to help with initiatives in your market, plus a top-notch Marketing team that provides tools and resources to get the job done. To excel in this position, you should possess a strategic, outcome-oriented mindset, a dynamic personality and outstanding people skills.

Securing new and repeat business by building strong relationships with key customers and stakeholders, responsible for a designated geographical area (in some cases, multiple states)
Partnering with internal sales resources to support needs and increase business
Consistently calling on, building, and maintaining relationships with customers within assigned territory
Collaborating with your RVP/RD to build, adjust, and drive sales strategies
Targeting key customers and begin to assess and uncover customer needs
Communicating respectfully, effectively, concisely, and with clarity to all inside partners in regular meetings with a variety of internal HQ departments and sales channels to streamline communication, build relationships, and increase sales.
Participating in local, state and national conferences to promote the Lakeshore brand