Regional Sales Manager, Bay Area

🇺🇸In-Person - Concord, CA$110K–$160K/yri1w ago

K-12 Sales Business Development Account Management Enterprise Sales Sales Enablement Partnership Management

Role Snapshot

Regional Sales Manager for Lakeshore Learning Materials responsible for driving sales growth across the Bay Area by cultivating relationships with school districts and educational programs in the K–12 space. This role offers unlimited commission potential with a competitive base salary and support from internal sales and marketing teams.

Key Responsibilities: Build and maintain relationships with key customers and stakeholders within assigned territory, secure new and repeat business, and collaborate with internal sales resources and regional leadership to develop and execute sales strategies. Participate in conferences, conduct regular customer outreach, and communicate effectively with internal departments to streamline operations and increase sales.

Skills & Tools: Strategic, outcome-oriented mindset with strong people skills, relationship-building capabilities, and excellent communication abilities. Must demonstrate dynamic personality, sales acumen, and ability to identify and assess customer needs.

Qualifications: Not explicitly stated in job description. Typically requires 3–5 years of sales experience, preferably in B2B or educational markets, with a proven track record of meeting or exceeding sales targets.

Location: In-Person - Concord, CA

Compensation: $110K–$160K/yr (estimated)

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Job Description

The stars are in alignment. Make your move.

We’re looking for an energetic and talented Regional Sales Manager to join us—as we continue to extend our reach in the K–12 educational space. In this role, you’ll cultivate new and existing relationships with school districts and educational programs—serving our devoted customer base in the early childhood and educational markets, while also exploring new market segments like middle schools and high schools. In return, you’ll be generously rewarded for your successes. In addition to a super-competitive base salary, there is no cap on commissions at Lakeshore. That means the more you sell, the more you earn. As a highly successful and stable company with more than 65 years of experience, we also have a sales support team to help with initiatives in your market, plus a top-notch Marketing team that provides tools and resources to get the job done. To excel in this position, you should possess a strategic, outcome-oriented mindset, a dynamic personality and outstanding people skills.

Securing new and repeat business by building strong relationships with key customers and stakeholders, responsible for a designated geographical area (in some cases, multiple states)
Partnering with internal sales resources to support needs and increase business
Consistently calling on, building, and maintaining relationships with customers within assigned territory
Collaborating with your RVP/RD to build, adjust, and drive sales strategies
Targeting key customers and begin to assess and uncover customer needs
Communicating respectfully, effectively, concisely, and with clarity to all inside partners in regular meetings with a variety of internal HQ departments and sales channels to streamline communication, build relationships, and increase sales.
Participating in local, state and national conferences to promote the Lakeshore brand